How to Write for the Web — 12 Tips for Humans
How to write for the web — Optimising for humans, search engines, and traffic.
Advertising Headline Inspiration Generator
An advertising headline generator that pulls from a database of iconic headlines.
Why I’m Not Responding to your Marketing Email
Marketing email mistakes that almost every email marketer seems to make. This is how you end up as spam.
Target your Sales Emails, or Be Ignored
Make sure you target your sales emails — don’t just make them about yourself.
Why Monetize With Ads: Freedom
Why we use ads — editorial freedom, among other things.
Easy Tips to Improve Your Business Writing
Tips to improve your business writing that are simple and easy to implement.
How to Convince People: Answer the Person, Not the Question
How to convince people by answering the person, not the question.
Lessons in Copywriting (and Business) from Comedians
Copywriting lessons from comedians, including wordplay, structure, and focus words.
A Year of Love and Struggle with “Discover Discomfort”
A review of our first year travelling and writing on “Discover Discomfort” — What we learned, and where to from here.
Do You Make These Seven Small Business SEO Mistakes?
Small business SEO mistakes that many businesses make.
End of all posts :)
End of all posts :)